Brokerage Services & Investment Advisory

As financial advisors, our ultimate goal is to help create an optimistic financial future for our clients. A future that is more secure and lends itself to a better quality of life by setting and meeting goals that are important to you – traveling, having a home, raising a family, putting your kids through college, giving to charity, saving for retirement and building wealth to leave to your heirs. We can help you meet your needs and goals through a holistic approach to financial planning alongside our brokerage and investment advisory services. 

Brokerage Services

As your broker, we work on your behalf to create an investment strategy. Then we take your instructions for buying, selling or holding securities. As brokers we adhere to and implement Regulation Best Interest standards that the SEC has set for brokers. We look out for your best interests when researching and executing the strategy which is best for you. All investments have varying degrees of risk. As your broker we strive to educate our clients about investment risk and match the client’s level of risk acceptance to a suitable investment strategy. 

Brokerage Services focus on investment opportunities through investment securities such as stocks, mutual funds, bonds, money market funds, and other nondiscretionary investing techniques. Through a brokerage account we typically work with: 

• Equity securities such as stocks, ETFs, and Mutual Funds.
• Fixed income securities such as bonds or bond Mutual Funds and Bond ETFs.  
• Short term cash management money markets and other short-term investments.
• Annuities and Life Insurance
• Retirement savings and non-Retirement assets

Investment Advisory Services

Similar to Brokerage, our Investment Advisory Services first take a look at your overall financial planning goals. Then we will consult with you on ways you can invest your hard-earned money so you can increase your wealth to pursue your financial goals. Some people have straight forward finances and are ready to jump into investment opportunities. Others have financial needs that require tackling complex issues first. This could involve a financial planning strategy that includes establishing college funds or trusts for children, navigating aggressive debt payment situations or solving prickly tax issues. By approaching the overall financial situation first, we can advise on the best way to move forward to both financial independence and investment opportunities. 

Our investment advisory process may include asset allocation, financial statement analysis, stock selection, monitoring of existing investments, and portfolio strategy and implementation.

Common investments we include might be:

• Stocks
• Bonds
• Mutual Funds
• Exchange-Traded Funds (ETFs)
• Certificates of Deposit (CDs)
• Money Market Funds
• Retirement Plans
• Annuities
• Insurance

There are differences in the way you would pay for the services and products that are provided between the Brokerage services and The Investment Advisory Services. There are also differences in our responsibilities and our client’s responsibilities.  We explain those differences and the costs to determine what is in the Best Interest, so you -- the client -- can make a fully informed decision if you engage our services. 

Our mission, every day, is to help you at all stages of your financial journey and through whatever changes life may bring. We would like to further explain our brokerage and investment advisory services. Contact us today for an appointment.